This summer, we weren't just craving sunshine, we were craving mangoes! And that's exactly what inspired mouthwatering "The real mango festival" campaign. We dove headfirst into creating a sensory explosion, and here's a peek at the delicious journey:
Real Mango FestivalWords that Made Your Mouth Water: Our copywriters weren't just informative, they were humorously persuasive. Every sentence was designed to tickle your taste buds and make you crave a taste of Greensignal's mango magic. We didn't just write about mangoes, we showed them off! Eye-catching posters and lock-ups, designed by our design strategist were bursting with vibrant colors and playful imagery. This wasn't just a campaign, it was a celebration! We called it the "Real Mango Festival" because, well, it was.Every dessert was a testament to the season's freshest mangoes, ensuring an authentic and irresistible taste. The festival even got its own logo, a captivating lock-up designed by our strategist – a symbol destined to usher in future mango seasons!
Spreading the Mango Cheer: The "Real Mango Festival" wasn't confined to paper. We took the celebration physical with vibrant standees and eye-catching hoardings that dominated streetscapes. And let's not forget the adorable table standees – each one a playful invitation to indulge in the mango madness! It elevated the visuals to a whole new level, making your stomach rumble with anticipation
Strategy
Design
Copywriting
Photography
